Press release

Are you sitting well? Whether we're telecommuting, at the office, or at school, we spend an average of 8 to 12 hours a day in a chair.

Sitting in a static position for a long time creates back problems. But not only that. It also slows down blood circulation, and therefore the supply of oxygen to the whole body. It creates attention problems. And it also increases the risk of major problems with organ function.

Think about adopting a dynamic sitting position.
Designed and manufactured in Belgium, the Noa cushion reduces the negative effects of long-term sitting on your health. Its ultra-light air cushion induces a dynamic sitting position by creating a slight instability, which helps you reactivate your muscles, without necessarily realizing it.